The 6th Corporate Partner Firm for Accelerator 2009: Presidio Networked Solutions

Presidio Networked Solutions and Cisco have teamed together to have Accelerator participants create an integrated marketing and communications program to develop market opportunities for the Cisco WebEx and TelePresence solutions to Presidio’s customers and prospects. Presidio is the customer facing entity for this solution and will be the channel marketer of the work created.

The Challenge for the Accelerator Teams:

To create a marketing message and go-to-market program on the "intersection" of WebEx and TelePresence technology as an effective business tool by leveraging the Social Media aspects of the “connected generation” of workers today.

Challenge Questions:

1. How can Presidio most effectively communicate the business relevance of Cisco WebEx and TelePresence technology to motivate customer to purchase and fully utilize the solution?

2. How can the WebEx and TelePresence technology itself be used to delivery the key company and product messages and to what extent can business-to-business social networking be used?

3. Can this product be made even more relevant by leveraging it as a method of B2B social networking?


About Presidio Networked Solutions:

Founded in 2004 Presidio, as a Cisco Gold Partner, is a leading professional & managed services firm at the forefront of creative collaboration, data center & IT infrastructure solutions. Presidio is made up of a team of expert technology professionals who assist clients in transforming the latest innovations into meaningful productivity enhancements:
- Enabling seamless enterprise-wide communication
- Connecting work teams to all vital information
- Controlling costs related to energy, travel
- Realizing greater efficiencies via a collaborative work environment